CA's 'Save Our Water' joins Bay Area Council to release PSA with Sergio Romo

July 21, 2015
"Save Our Water," the state of California's official statewide water conservation education program, in partnership with the Bay Area Council, has released a new Public Service Announcement featuring San Francisco Giants star Sergio Romo.

SAN FRANCISCO, CA, July 21, 2015 -- "Save Our Water," the state of California's official statewide water conservation education program, in partnership with the Bay Area Council, has released a new Public Service Announcement (PSA) featuring San Francisco Giants star Sergio Romo. The PSA, filmed at the Giants' garden in AT&T Park, urges Californians to step up and make even more cuts in their water use.

Save Our Water has been urging Californians to "Let It Go" this summer by limiting outdoor water use and letting lawns fade to gold, while preserving precious water resources for trees and other important landscapes. The program's public education campaign also encourages Californians to "Turn It Off" and cut back on water use wherever possible inside and out (see: "CA's 'Save Our Water' program launches new public education campaign").

The program's website is available in both English and Spanish and provides a wide range of tips, tools and inspiration to help every Californian find new and creative ways to conserve. From tips on how to keep trees healthy during the drought to an interactive section allowing users to visually explore how they can save water both inside and outside the home, Save Our Water has a wealth of resources available for Californians.

"We are always looking for new ways to reach Californians with messages of conservation," said Mark Cowin, director of the California Department of Water Resources. "This public service announcement with Sergio Romo joins a chorus of Californians all with the same message -- we all need to be saving together this summer."

Throughout the drought, Save Our Water has aimed to give Californians tools and tips to help everyone easily conserve at home and at work, every day. Moreover, the program connects with Californians on its Facebook page and Twitter and Instagram accounts.

See also:

"CA investor-owned water utilities stepping up as 'conservation leaders'"

"California Water Services Co. files General Rate Case for all state districts"

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