Sept. 21, 2015 -- For water and wastewater utilities today, their customers play a vital role in how they function and can truly serve as the lifeblood of their operations. Whether it's contributing ideas or even supporting water conservation initiatives, these ratepayers have a major impact on many decision-making processes.
Connecting with these customers is key, and focusing on the importance of customer outreach and engagement and how utilities can better embrace transparency with their communities should be a primary concern. Likewise, there are several districts already incorporating some effective -- and innovative -- programs that are helping them establish a good relationship with their customers.
The Philadelphia Water Department (PWD) -- which provides water and wastewater services for the city of Philadelphia, Pa., as well as some communities in Bucks, Delaware and Montgomery counties -- is incorporating these efforts and much more. In this episode, we're featuring Part 2 of our interview with the Philadelphia Water Department, focusing on what they're doing on social media.
Click here for more WaterWorld podcasts, and don't forget to check us out on Facebook and Twitter, where you can find more information about this important topic.
See also:
"PODCAST: Philadelphia Water Department on customer outreach, engagement initiatives - Pt. 1"
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