Itronics launches three new websites

Itronics Inc. has launched three new, separate websites for its photochemical silver and water recycling subsidiary, Itronics Metallurgical Inc., its Gold'n Gro liquid fertilizer product line, and its mining technical services subsidiary, Whitney & Whitney Inc.

Jul 29th, 2004

RENO, Nev., July 29, 2004 (PRNewswire-FirstCall) -- Itronics Inc. has launched three new, separate websites for its photochemical silver and water recycling subsidiary, Itronics Metallurgical Inc., its Gold'n Gro liquid fertilizer product line, and its mining technical services subsidiary, Whitney & Whitney Inc.

The new website www.itromet.com details for investors and others the company's strategic vision, to become the world's leading recycler of used chemicals, turning these into environmentally beneficial Gold'n Gro fertilizers, and its business plan to accomplish this goal. At www.whitneywhitney.com, details are available on the company's mining subsidiary which provides technical and management services to the mineral resources industry. The third new website at www.goldngro.com provides information on the popular Gold'n Gro fertilizers sold by Itronics Metallurgical. Press releases and other investor information are also available at the sites.

"This is an important part of our growth strategy. Creating and operating separate sites for our subsidiaries and for our Gold'n Gro fertilizer products makes it easier for investors and customers to keep track of our progress, to understand our business strategies, and to communicate with the Company and its operating units. We will be expanding the content of the individual Web pages and we plan to increase our ability to conduct 'e-commerce' at these Websites as we transition from being a small research and development company to becoming a major commercial processing and manufacturing entity," said Dr. John W. Whitney, Itronics President.

Itronics, through its subsidiary, Itronics Metallurgical, Inc., is the only company in the world with the technology to extract more than 99 percent of the silver and virtually all other toxic heavy metals from used photoliquids and to use this technology to convert the resulting liquids into environmentally beneficial, chelated, multinutrient liquid fertilizer products sold under the trademark GOLD'n GRO, and 5 troy ounce, 0.999 pure, Silver Nevada Miner numismatic bars. The environmentally friendly liquid fertilizers, which can be used for lawns and houseplants, are available at an 'e-store' catalog at the Gold'n Gro website. Its popular Silver Nevada Miner bars, a popular souvenir of the state's mining history, are available at the 'e-store' catalog at www.itromet.com.

Reno-based Itronics, which was one of five finalists for the 2001 Kirkpatrick Chemical Engineering Award, also provides project planning and technical services to the mining industry.

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