Multipure, a water filtration company, has unveiled its new mascot: Dewey, a “Clean Water Superhero.”
In tandem with this mascot’s introduction, Multipure announced that it is launching a family-friendly comic book series featuring Dewey, aimed at informing readers about the significance of clean drinking water.
Multipure executives, accompanied by the new mascot, are also embarking on a multi-city tour to reach out to communities across the U.S.
The new mascot for Multipure, Dewey, is “a spirited raindrop endowed with the innate powers of water.”
“Dewey symbolizes the essence of Multipure's mission—to provide pure water solutions for healthier living. With Dewey as our ambassador, we aim to further connect with local communities to spread awareness about the importance of clean water,” said Zachary Rice, president of Multipure. “Our forthcoming immersive comic book series will follow Dewey's adventures as he educates readers about water filtration, environmental conservation, and the impact of water quality on personal well-being. Through captivating storytelling and vibrant illustrations, we hope to inspire individuals of all ages to take action and make conscious choices for a safer world.”
Within the pages of the comic book series crafted by the Multipure Comics Group, Dewey will embark on heroic quests with the powers of water.
Available for free digital downloads, the comic book series will serve as an educational tool. Future editions will see Dewey confront challenges such as plastic waste, ocean pollution, and the erosion of mental fortitude, all while promoting positive change and action.
