Equity firm forms new water treatment, testing business: Flotilla Partners

Feb. 8, 2023
Based in Florida and the Southeast, Flotilla specializes in the maintenance, repair, testing and installation of water filtration, water softening, well water pumps and filtration, and water heating systems.

Osceola Capital, a Tampa-based private equity firm, has formed a new company specializing in the maintenance, repair, testing and installation of water filtration, water softening, well water pumps and filtration, and water heating systems: Flotilla Partners.

“We look forward to working together with Walter to build a leading water treatment services company,” says Patrick Watkins, Partner at Osceola Capital. “Flotilla will fill a critical gap in the home water treatment solutions industry – a scaled, super-regional platform specifically focused on the water treatment market with professionalized technology, processes and corporate infrastructure. We are actively looking for acquisitions and partnerships in the sector to provide a better and broader suite of solutions and growth opportunities to customers, suppliers and employees.”

Based in Florida and Southeast, Flotilla was launched in partnership with Walter Conner, operating partner and Flotilla CEO.

Flotilla Partners also completed its first three strategic partnerships: partnerships with Aquaflow, Filter Pure Systems and Land O’ Lakes Water Treatment. These businesses provide water treatment services and equipment to residential and commercial customers across Central and Western Florida.

 “Our partnerships with Aquaflow, Filter Pure and Land O’ Lakes are an exciting first step toward building the Flotilla platform.,” says Conner. “We look forward to forming many more strategic partnerships with great entrepreneurs and helping them achieve their goals. Osceola Capital is the ideal partner for Flotilla, given their founder-friendly approach, deep experience scaling businesses through acquisition, and highly successful track record improving organic growth and operations. Our partnership with Osceola Capital will enable us to invest even further in our team, while delivering better water treatment solutions to even more customers.”

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